HELENA RUBENSTEIN PRODIGY POWERCELL YOUTH GRAFTER

By using vegetal stem cells of Oceanic Crista for the first time, Helena Rubenstein has created a new cosmetic prodigy, Prodigy Powercell Youth Grafter. HR has obtained spectacular results in an *in vitro study at the Skin Substitute Laboratory of Lyon, using Prodigy Powercell's extract of vegetal stem cells of Oceanic Crista for dermal and epidermal regeneration.

Capitalizing on extensive research into vegetal stems since the launch of Prodigy Extreme in 2009, Helena Rubenstein Laboratories have developed Prodigy Powercell from Oceanic Crista, a precious active ingredient with exceptional revitalizing properties. 

100% concentrate: Vegetal stem cells of Oceanic Crista are generated in vitro by biotechnology. By favoring an original procedure that obtain vegetal stem cells, Helena Rubenstein Laboratories are foreunners in biotechnology using authentically natural active principles, without endangering the survival of the species. 

100% active power: Far from being common vegetal cells, these stem cells contain a cluster of active properties which have allowed the plant to grow and develop its various organs even in the most hostile environments. The capacities of Oceanic Crista stem cells are potentialized in the active cells which abound with a myriad of stimulating and anti-oxidant factors.

Oceanic Crista is a powerful pant with exceptional survival capacities. The stem cells act on the three main anti-aging mechanisms: cellular regeneration, tissue repair and anti-radical defense. First appearing in the depths of the ocean, over the ages, Oceanic Crista gradually migrated to land, eventually blooming on rocky coastlines. It is one of the rare plants able to survive on wave-beaten rocks and to grow on land where sea-spray is usually fatal for other plants, and where the soil is laden with salt. It draw water from deep down, storing it in its plump leaves, making it able to resist longer in arid conditions.

Accustomed to fighting for survival over the ages, Oceanic Crista has developed extraordinary defense mechanisms which secrete trace elements, mineral salts, iodine, and vitamins, giving it an exceptional resistance to time.


SOME COMMENTS FROM A RELEVANT THREAD ON STEM CELLS FOR ANTI-AGING PRODUCTS:

George Majewski, R&D - Basic Research at Resources of Nature

"Culturing plant stem cells is a biotech process which has allowed us to produce very rare and very active molecules at high efficacious concentrations.  Rare molecules exist in nature which cannot be manufactured synthetically and cannot be extracted from plants to yield significant concentrations. Culturing stem cells allows us to overcome these huge process obstacles. More importantly, the process is 100% green and we can now grow cells of endangered plant species without environmental harm. Plant stem cells are clean and 100% free of all environmental pollutants including heavy metals, pesticides and aflatoxins which are found in certified organic plants and extracts. We have already generated stem cell extractions which yield drug-quality ingredients yet can carry at plant name. We have ingredients for a wide range of skin care applications: acne, wrinkles, inflammation… supported with studies. One plant stem cell molecule we extracted has a Total ORAC 27 times the ORAC of a leading acai berry extract. This plant stem cell antioxidant also inhibits melanin secretion to brighten skin. I believe that plant stem cells already offer some significant alternatives to basic plant extracts and these ingredients will be the future for both cosmetic and dietary applications. The future is here!"

Karl Lintner, Consulting/ Training/ Education at KAL'IDEES 

"There is a confusion between the science and the marketing aspects: to claim that plant stem cell derived ingredients are more efficacious for human skin cells than other plant derived substances is absurd, just "riding the wave of "stem cells". But to use plant cell culture as a technology to produce and isolate plant substances (pure or complex) has ecological advantages: biodiversity is maintained, potentially less use of solvents, better yields. The skin activity of the substances obtained either by extraction (classical) or by plant cell culture (so called "plant stem cells") is independent of where the substance comes from! only its chemical composition and structure are factors that determine its benefits (or risks!)."

Kevan Dilbeck, Corporate Management at SkinWithin Services Skincare 

"I believe that plant stem cells are the flavor of the month. The only efficacy studies come from the manufacturer and even if you believe the studies, the plant stem cells do not produce the same level of efficacious results that many proven ingredients do." 

POST YOUR COMMENTS TOO !!!